Innovative approaches, an active exchange, productive discussions, new impetus and, of course, tasting areas: All of this and much more awaits you at our special shows on a variety of topics.
Treffpunkt für alle Marketingexperten und Inspirationsquelle für Promotion und Produktinnovationen. Themen rund um Entwicklung, Verpackung und Vermarktung.
A place where brewers, beer lovers and everyone who deals with beer can experience things and try them out live!
Exhibitors present solutions for hobby, home and craft brewers. Includes workshops and presentations with information about trends in the home brewing sector.
Special show for product developers, brand/innovation managers, marketing decision-makers and buyers looking for innovative ingredients and beverage concepts.
Leading experts discuss the wine industry's most important topics. Representatives of the wine industry, academia and international organizations meet here.
Guests at the Sensory Bar will be guided through a sensory session of fine Italian wines—and then treated to a host of culinary delights from Italy.
Situated between the Innovation Flow Lounge and the New Beverage Concepts Area. Have a try and cheers!