The exhibitors at drinktec showcase solutions for every application, whether it be individual products, special systems or bottling plant. The entire repertoire of the beverage and liquid food industry is offered at drinktec together with the wine technology segment of SIMEI@drinktec, set out on more than 150,000 square meters of exhibition space: from manufacture to filling, packaging and marketing—raw materials and logistics included.
What processes are required to produce quality beverages from ingredients? drinktec is the information platform that models all process steps: from preparing concentrates or combined processes to cooking and heating processes as well as filtration and blending solutions.
Individual quality assurance programs, reproducible process steps as well as sustainable production methods round out the current market overview. Self-learning systems in individual production steps are also playing an increasingly important role.
Every beverage manufacturer is just as individual as its product range – this is a job for flexible filling and packaging technology. Machinery makers will showcase variable filling lines at drinktec. Production lines will be available to meet every need with packaging and palletizing systems as well as with the right labeling and inspection equipment.
Comprehensive assistant systems and predictive maintenance are top industry issues for high levels of efficiency and perfectly coordinated filling technology. The future is to be shaped by a close connection between machinery makers and beverage producers.
How does a beverage producer maintain an overview? Closely linked and transparent production steps are essential parts of today’s modern beverage operations. drinktec will offer digital solutions for every company size with production engineering systems, line management systems and process control systems.
Analysis tools and documentation functions ensure efficiency and facilitate batch tracking. And, of course, such topics as artificial intelligence, blockchain solutions and security will be part of the portfolio of drinktec as well.
Plastic bottles play a vital role in the provision of clean drinking water to people in many regions. Light PET bottles enable transport capacities to be utilized and serve as resource-saving packaging for beverages, depending on the production and distribution concepts in use. PETpoint will be a special exhibition area at drinktec – a section devoted solely to the PET bottle.
This focus also includes the responsible use of circular systems and recycling concepts for plastic.
Seconds count – in decisions made at the point of sale! The package is the lure used to catch consumers’ attention. The keys to the beverage industry are eye-catching design, good handling of containers and batches as well as target-group-specific packaging of bottles made of glass or plastic and cans. Innovative forms and designs at drinktec will provide beverage producers with valuable ideas that they can apply to their own brand identity.
Consumers expect unusual storytelling – with promotion programs or personal customer-loyalty activities offered via apps.
Exciting, newly discovered raw materials and traditional ingredients that have long been consumer favorites – this variety will be on full display at drinktec. The trade fair will provide beverage producers with a comprehensive range of products that they can use to create new taste sensations.
The special exhibition area New Beverage Concepts will be one such place: Companies will showcase their new sweetener, colorant and aroma ideas here. The issues of good health and taste trends created by new beverage components will play a major role here as well.
The key base ingredient for all beverages is water! It’s a key component in the product and the process. That’s why water will play a major role at drinktec. Exhibitors will offer various solutions to support the efficient use of water through water preparation systems and water management.
Efficiency is in demand when it comes to energy supply. Renewable facility concepts and alternative energies will be one of the top issues discussed by experts at drinktec.
Being completely styled is half the battle. In the beverage industry, a strong presence in the market is a true success factor along with product quality, of course. drinktec will bring to life all elements of market identity relating to catering supplies and at the point of sale. Online marketing is completely changing the customer journey. How and at which point can you influence consumers’ purchasing behavior?
Fascinating case studies will show how manufacturers can excite customers about their products.
oils+fats will take place as an exhibition area within drinktec or the first time in 2021. The offer contains machines, components and aids for production and further processing of vegetable and animal oils and fats. It strengthens the liquid food section of drinktec. oils+fats is designated as a special area in Hall C3.