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Big ideas, powerful impulses, genuine topics of the future – the supporting programme at drinktec already promises pure inspiration. In our programme preview, we show you what you can look forward to: exciting panels, visionary start-ups and new perspectives on the key topics at drinktec.

Details will follow shortly. Check back regularly and stay curious!

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Innovation Guide & Special Areas at drinktec 2025

Innovation Guide

The Innovation Guide shows on a landing page which exhibitors will be presenting genuine innovations and world premieres at drinktec. You can get an overview online from summer onwards – but the details will remain a secret until the first day of the trade fair. The full innovation potential will only be revealed on site: exclusive QR codes will unlock the highlights. So exciting, so concentrated, so exclusive – this density of innovation can only be found at drinktec. Stay tuned!

New Beverage Concepts

What will be in your bottle tomorrow? In the New Beverage Concepts Area in Hall C3, you will discover the latest ideas and ingredients that are changing the world of beverages and liquid foods. From innovative sweetening concepts and natural colours and flavours to functional ingredients and clean label solutions – you can expect concentrated innovation and fresh inspiration. A special highlight is the tasting zone. Try what consumers will love in the future.

Startup Zone

Entrepreneurial spirit meets industry experience in Hall C4: in the Startup Zone, young companies from all over the world present their innovative solutions for the beverage and liquid food industry. Discover visionary technologies, bold business models and fresh perspectives – directly from the minds shaping the future. If you are looking for inspiration, this is the place to be.

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The key topics of drinktec 2025

Circularity & Resource Management

With this guiding theme, drinktec 2025 will focus on the efficient use of resources: use of raw materials from biological sources; circular solutions in all process steps in the beverage and liquid food industry; reuse of residual materials; responsible use of water in the production process.

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Data2Value

With this guiding theme, drinktec 2025 will shed light on the future of data utilisation throughout the industry. The central question behind it: How can added value be generated from all the data collected and what tools are available to the beverage and liquid food industry for this purpose?

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Lifestyle & Health

This key topic relates to future product concepts in the beverage and liquid food industry: 46% of consumers identify physical and mental health as a top priority (Nielsen IQ). Changing consumer habits, health-promoting ingredients and new recipes require an adaptation of process technologies.

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